VS Brands Unveils Massive Expansion with Launch of 13-Site Digital Media Network
In this article, you’ll discover:
- How VS Brands is expanding its reach with a new 13-site digital network.
- Which niche topics are covered, ranging from yoga culture to corporate business.
- Details on the syndication service that helps brands publish news in 48 hours.
- Background on owner Vincent Smith and the company’s growth since 2014.
- Why this launch matters for digital media and specialized content creators.
If you feel like the digital landscape is getting more crowded every day, you are not wrong. But sometimes, that crowd brings something genuinely organized and useful to the table. In a major move that is shaking up the online publishing world, VS Brands has officially announced the launch of a massive 13-site digital media network.
As of December 2, 2025, the digital media holding company has rolled out a suite of publications that cover just about every corner of our daily lives. Whether you are looking for the latest tech trends, trying to find a decent restaurant, or seeking some inner peace through yoga, this network seems to have a specific home for it.
A Network for Every Niche
We have all been there, scrolling endlessly through general news feeds trying to find something that actually speaks to our specific interests. That is exactly the gap VS Brands aims to fill. Under the leadership of owner Vincent Smith, the company is moving beyond general coverage to specific, niche-focused communities.
The lineup is surprisingly diverse. For the fashion-forward crowd, there is V SHADES (which started it all back in 2014) and Fashion Beauty Scene. If you are more into the corporate grind, Business Watch Global and VS News Network are covering the serious stuff like leadership changes and company announcements.
But it gets more personal, too. One of the standout titles is Life Should Feel Like Yoga, a publication entirely dedicated to the yoga world and its culture. Then there is Where and What to Eat, which sounds like the perfect bookmark for anyone who struggles with dinner plans. From spirituality to finance, the network is casting a wide net.
Original Content and Real Stories
What makes this launch interesting is the promise of original content. In an era of clickbait, VS Brands is doubling down on interviews and in-depth editorial. They are not just aggregating links; they are producing recaps, reviews, and conversations with industry pros.
For example, Entertainment Interviews and Wellness Interviews are designed specifically to feature conversations with the people actually doing the work in those fields. It adds a human element that is often missing from big media dumps.
Helping Businesses Get Heard
Aside from the articles we read over morning coffee, there is a business side to this update that is worth noting. VS Brands is launching a flagship News Syndication service.
For business owners and PR pros, this is a handy tool. The service promises to distribute press releases as news stories across multiple publications in their network within just 48 hours. In a fast-paced market, getting your news out that quickly is a huge advantage.
From Sunglasses to a Media Empire
It is pretty wild to think that this all started with eyewear. Founded in 2014 with the launch of V SHADES and V Social Media of Hollywood, the company has spent the last decade quietly growing. Now, they have evolved into a full-blown holding company overseeing a global network.
For readers, this expansion means more places to find content that actually matters to your specific hobbies and career. For the industry, it is a sign that niche media is still very much alive and kicking.
