Datadobi Helps Companies Save Money on Storage Costs
In this article, you’ll discover:
- How companies unknowingly waste money on storing old files.
- Why 50% of your business data hasn’t been touched in years.
- A new tool that predicts how much cash you can save.
- How cleaning up digital mess helps the planet.
- Simple ways to show data savings to your boss.
We all have that one drawer at home. You know the one I am talking about. It is stuffed with old cables, batteries, and random papers that we keep “just in case.” Now, imagine if keeping that drawer cost you thousands of dollars every single month. That sounds crazy, right? But that is exactly what is happening to businesses with their digital files.
Companies today are facing a massive challenge. Their data is growing exponentially. It is piling up fast. Most of the time, IT leaders do not know what is actually in there because they lack the visibility to manage it. They just keep buying more premium storage tiers to hold it all without understanding how much of that space is taken up by old stuff. It is a huge waste of money.
But Datadobi, a global leader in managing this kind of data, has a new solution to fix it. They just launched a tool called the Advanced Storage Optimizer. It helps companies see what they have so they can stop wasting cash on files they do not need.
Stop Guessing About Your Data

The biggest problem right now is that companies are over-investing. They are buying expensive storage space for files that nobody has opened in years. Datadobi developed this optimizer specifically to solve this market challenge.
The tool provides a clear, data-driven view of storage usage. It acts like a flashlight in a dark room, enabling IT leaders to spot waste and take action.

Steve Leeper, the VP of Product Marketing at Datadobi, explains why this matters so much for businesses right now:
“Enterprises are under constant pressure to do more with their data, yet the scale and complexity of unstructured information remains a major hurdle for many. With StorageMAP 7.4, we are giving customers the means to regain control and put their data to work in ways that directly support their business goals.”
This tool takes the guesswork out of the equation. Instead of assuming you need more space or guessing what to delete, you can look at the real numbers.
Why You Pay for Old Files

Here is a shocking stat from the team at Datadobi: they typically see that 50% of a company’s data has not been touched in more than three years. That is half of everything they store!
Think about that. You wouldn’t pay rent for an apartment that you haven’t visited in three years, would you? But companies do this every day with data. They keep old files on their most expensive primary storage.
Simon Robinson, a Principal Analyst at Omdia, notes that this visibility is key for leaders:
“Datadobi’s StorageMAP 7.4 with Advanced Storage Optimizer directly addresses these challenges by giving IT leaders actionable visibility into their storage environments. The ability to identify inefficiencies, model cost‑saving scenarios, and automate reporting ensures that insights are consistently delivered to both technical teams and executive stakeholders, making it a powerful tool for enterprises seeking to transform unstructured data from a liability into a strategic asset.”
When you identify that “cold” data, you can move it. You can realize substantial savings if you move that inactive data off expensive storage. You can also save money by removing duplicate or obsolete files before you do a big migration.
Predict Your Savings
One of the coolest features of this new optimizer is that it lets you see the future. It has a powerful modeling feature. This allows IT teams to forecast the financial impact of different strategies before they execute them.
Moving data can be scary for a business. This tool solves that fear. You can ask “what-if” questions. For example, you can see what happens if you move a specific percentage of inactive data to cold storage. Or, you can see the savings if you delete files that are past their regulatory retention periods.
This predictive modeling strengthens the business case. It reduces risk because your decisions are supported by data rather than assumptions.
Reports for Everyone
Usually, tech teams and business bosses speak different languages. The tech team looks at the details of the migration. The executives look at the balance sheets. Datadobi bridges that gap.
The new StorageMAP 7.4 update creates automated reports for everyone.
- Tech Teams: Get detailed analytics reports that help them to plan migrations and optimize tiering.
- Executives: Get dashboards that translate technical details into business outcomes.
Instead of just seeing technical jargon, a boss can see that storing old, unused data is costing them figures like $20,000 a month. When they see that number on a balance sheet, it becomes much easier to make a decision to clean things up. It helps ensure that IT and business leaders are working from the same source of truth.
Good for the Planet
There is another bonus here that I really like, and it is becoming very important. Saving data storage is not just about money. It is also about sustainability.
The Advanced Storage Optimizer helps enterprises to reduce costs while supporting their environmental goals. It helps to identify and eliminate unnecessary storage consumption. This supports a lower energy demand and reduces the carbon footprint of their IT infrastructure.
This approach allows enterprises to demonstrate measurable progress against their ESG commitments while simultaneously improving financial performance.
The Bottom Line

If you are an entrepreneur or investor looking at where the tech world is going, tools like this are a big deal. Datadobi positions unstructured data management as a business efficiency.
They are showing that the answer isn’t just buying more buckets to catch the water. The answer is fixing the leak. They are turning a messy liability into a strategic asset.
